Flow Festival succeeds again in recycling and minimizing emissions

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To help refugees in European migrant crisis, Flow has also donated 10,000 euros to the Finnish Red Cross’ Disaster Relief Fund.



To help refugees in European migrant crisis, Flow has also donated 10,000 euros to the Finnish Red Cross’ Disaster Relief Fund.

The carbon footprint of the main production of Flow Festival is calculated each year, so that the organizers can follow and develop their environmental work and compensate for the festival's carbon footprint. The calculations for 2015 are in, and they prove that Flow has succeeded in its goals once more. The carbon footprint of the Flow Festival has been compensated since 2009 by supporting renewable energy ventures. Thus, Flow is a completely carbon neutral festival. This year Flow supports VCS and CCBS certified forest conservation project in Zimbabwe.

The carbon footprint calculations for Flow Festival 2015 show that the reutilization of waste was kept once again at 100 percent. The volume of waste produced also decreased, and no trash was deposited in landfills at all. All of the electricity used to power the festival also continues to be renewable. A majority of the electricity was produced with the Neste Corporation's renewable and low-emission NEXBTL diesel. Compared with the previous year, the Flow Festival's carbon footprint shrunk by 12 percent and the proportional footprint of the number of visitors was as much as 30 percent smaller. The biggest single cause for the shrinkage can be found in the minimizing of the artists' travel emissions, which was possible thanks to collaboration with other Nordic festivals. The calculations drawn up by Pöyry Consulting took into account figures on the emissions from artist logistics, subcontractor transportation, employees' work trips, the powering of the festival area, and the landfill depositing of waste. Flow intends to develop its emission tracking so that in future the carbon footprints of all festival-goers would also be accounted for.

Flow's Ecocompass certificate was also confirmed and audited this year. The audit report show that the event's environmental effects are well known and that measures to minimize them have been significant. The festival's environmental bent is well publicized, and both the audience and the employees are given ample opportunities to take the environment into consideration. What's more, the agreements drawn up with subcontractors and collaborators all included clauses on environmental considerations.

Flow continued to offer special Baltic Sea tickets whose profits went into work to improve the ecosystems of the Baltic Sea with the WWF. However due to changes in WWF's fundraising permit, the campaign was interrupted at the end of June. The Baltic Sea tickets did manage to raise 5,084 euros, and the entire sum will be directed toward the WWF's Baltic Sea work.

The present year's eco work also featured a Flow with environmentally friendly food. The festival supported the food vendors in their ecological meals by piloting Sustainable Meal guidelines created by students of the Aalto University, GreenEvent Ltd., and the Visia Cooperative. Vendors were provided with food sale instructions and an evaluation form, both of which included directives for heeding concerns over the origin and ethicality of their raw materials and the packaging materials used. The guidelines made it possible for vendors to add a Sustainable Meal product option. A panel of gastronomical experts assessed the meals during the festival weekend. The highest score was awarded the beetroot smoked beef salad from Follow That Truck, headed by Richard McCormick. For photos taken by audience members of the sustainable meals, use the hashtag #sustainablemeal on Instagram.

Flow Festival also wants to help people in urgent need in European migrant crisis and has donated 10,000 euros to the Finnish Red Cross’ Disaster Relief Fund. Furthermore Flow encourages its partners, sponsors and festival visitors to consider how they could help.

In 2016 Flow Festival will be organized again in the old industrial area of Suvilahti, Helsinki on August 12–14.

www.flowfestival.com
www.facebook.com/FlowFestival
www.twitter.com/FlowFestival
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www.vk.com/flowfestival


Read here our review from Flow Festival 2014 and from Flow Festival 2015.
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